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Streaming Video with the Apple TV

Originally released on March of 2007, the little white box also known as Apple TV has walked quite a long way and developed both a vigorous following as well as a fair share of detractors. Three years from it’s initial release (and several crucial usability updates later), Apple TV is still praised for the things it provided since the beginning: an elegant minimalistic interface, a very easy setup and a system that is easy to use; all of these features were (and to a point still are) key features that separate Apple’s product from many other network-based entertainment hardware.

Improvements Help Apple Sell More Tickets

Apple’s decision to support the product with software updates was key to increasing the user base to more than the usual company following. These changes gave the system a radical makeover and allowed for more flexibility and independence for acquiring content from the internet (the iTunes store in this case.) Besides direct access to the iTunes Store (which solves the hassle of having to run between your computer and your TV for picking your media) there have been other improvements to the device. Apple TV users have ready access to a wealth of movie rentals which includes the productions from all the major Hollywood studios. The quality of the video has also been improved (since they were originally optimized for portable devices rather than a wide-screen television set.) Less stellar but also noteworthy features include the access to on-line photo galleries from both Flickr (a very popular on-line image service) as well as Mac accounts.

Good Old Functionality

Menu for selecting media

Of course, the original functionality still works and is stronger than ever. The white box allows its users to access a myriad of on-line podcasts, videos from Youtube as well as both photo and video media that sits on any of the PCs and Macs of your home network. These features were enough to sell tons of tickets to early adopters and they are still relevant enough to sway potential new customers. The ability to have movie rentals, listen to music albums and purchase whole TV seasons at affordable prices (less than the cost of most concert tickets) is good enough to round this package. With a reduced price, now might be a great time to sink your teeth on Apple TV and see what everyone else has been raving about.